Increase Conversions From Offline Activity (Call Center Incoming/Outbound Calls) And Online Traffic Via Social Media & Mobile
The leading insurance company is a trusted partner on your journey to financial wellness. They guide you by offering leading advice, products and services. Their ad agency goal was to convert more leads to paid customers, target existing clients with new products, and accelerate sales; however, their existing advertising technology and method alone did not support their goals. The agency chose to utilize Zibaba to overcome these challenges and reach its goals to increase conversion rate of calls and online visits.
The agency was introduced to Zibaba’s Social Data Management and Social Ad Serving Platform, and was shown that by combining these solutions with social media 1st and 3rd party data the desired results will be achieved. The insurance company utilized its customer data (CRM and call center data) and 3rd party data (car related websites) to create successful audience targeting campaigns on Facebook & Mobile traffic.
702 JEWLLERS Seeks To Increase Online Traffic & Revenue from Social Media & Mobile
702 Jewellers is a leading hand-made jewelry store chain offering diamond jewelry, gold jewelry, color gemstone jewelry, rings, earrings, necklaces, pendants, bracelets, chains and more. 702 Jewellers sought to convert Abandoned Cart audiences to paid customers, target existing clients with new products, and accelerate sales; however, their existing marketing & advertising method alone did not support their goals. The leading hand-made jewelry store chain chose to utilize Facebook to overcome these challenges and reach its goals.
The company was introduced to Zibaba’s Social Data Management and Social Ad Serving Platform, and was shown that by combining these solutions with social media 1st and 3rd party data the desired results will be achieved. 702 Jewellers utilized its customer data and 3rd party data to create successful audience targeting campaigns on Facebook & Mobile traffic.
National Tour Advisor Seeks To Increase Traffic & Revenue from Social Media & Mobile
Sachlav Tour Advisor is a leading tour organizer offering services around the globe. Sachlav sought to generate new leads, connect directly with their target market (young adults 18-25) and increase sales and revenue; however, their website alone did not support their goals. The site didn’t effectively drive traffic or provide an opportunity to continue relationships with potential customers after the initial point of contact. The national tour advisor chose to utilize Facebook to overcome these challenges and reach its goals.
Online Football Game Publisher Searches for New Revenue Source Through Facebook
We R Interactive is the publisher of the popular online football game I Am Playr, which lets users play the life of a professional footballer. Since I Am Playr is a freemium game, We R Interactive searched for an innovative way to create a revenue stream and increase traffic to the game.
Music Festival Seeks to Fuel Ticket Sales Via Facebook
Started in 1991, the GrassRoots Festival of Music and Dance is an annual festival held in various part of the Northeast and draws nearly 20,000 visitors throughout the course of four days. Grassroots Festival wanted to create more awareness for the event and enhance the personal and intimate experience for those who take part. Grassroots Festival also wanted to increase ticket sales within Facebook.
Exclusive Design Shop Develops a Strong Facebook Presence & Grows Loyalty Club
‘SOHO – 100% Design Shop’ is a popular chain of design shops with numerous local branches. Soho searched for an efficient channel to build a closer relationship with its customers and increase customer loyalty and retention. The company maintains an enticing website, but realized the opportunity to connect with their customers and increase word of mouth marketing through Facebook.
Exclusive Spa Offers Incentives to Build Loyalty and Drive Traffic
Cocoon is an independent day spa and salon in San Francisco, California. Discount and value added offers have always been a popular and effective way for day spas to promote their business and Cocoon wanted to explore the possibility of capturing and engaging with new and existing clients via Coupons and Deals available on their Facebook Page. The main objectives were to successfully translate the traditional method of printed discount cards onto a digital platform and to further promote the spa through social sharing and loyalty incentives.
Radley London, the leader in the premium accessories market, searched for an effective tool to drive customers to its local stores and increase online sales. Radley wanted to connect to their customers past the point of email, and they believed Facebook was an opportune platform. They also decided to have a Facebook fan exclusive sale. The company ran different types of Facebook ads to test different areas. They were able to reach a lot of customers by targeting people with certain keywords in their likes and interests.